Hero: Minimalist chunky retro from IG @jumahandmades
Right now, we’re seeing a huge resurgence in 80s fashion and jewelry — from neon colors to vintage denim and chunky jewelry.
If you specialize in jewelry accessories like earrings and necklaces, there’s an opportunity to tap into this trend—but how do you make it a success? Let’s take a look at how you can jump on the 80s retro chunky jewelry trend and make it a success on Etsy.
What Kind of Jewelry Will People Want for This Aesthetic?
If you’re after the number of sales, you won’t probably be tempted to go into 80s vibes. Minimalism is the strongest trend on the market, and no matter how much they admire bold people online, with their own money the majority is most likely to go for minimalism.
IG @jumahandmades
But then people who shop indie do love bold statement pieces that really stand out. And while making avant-garde statements is not always good for business, with retro aesthetics the risk is a bit lower. Time-proven cult aesthetics require less bravery to pull off because they have been around before.
IG @pennycandyhm
Think big hoop earrings, layered necklaces, and oversized pendants. Colors should be bright and eye-catching — think fuschia, lemon yellow, baby blue, or classic black.
IG @vintageforvisage
Look for materials that are durable enough to withstand everyday wear but still have that vintage feel — plastic beads are an ideal choice for this type of jewelry because they come in every color imaginable and won’t break the bank!
IG @jumahandmades
Incorporating Other Elements Into Your Designs
Don’t be afraid to get creative! Try adding other elements into your designs like fabric flowers, studded spikes, feathers or charms. The key is to create pieces that are unique yet still retain that chunky and overstated 80s retro vibe.
IG @natparis_boutique
You can even experiment with different shapes like circles, squares or triangles as well as different textures such as leather or velvet ribbon. No matter what design elements you choose to incorporate into your pieces, remember that bigger is better when it comes to chunky jewelry!
IG @malala_rd
Making It a Success On Etsy
To ensure success on Etsy, start by taking professional photos of your products from multiple angles so buyers can get an accurate idea of what they’ll be receiving. Make sure your product descriptions are clear and concise so shoppers know exactly what they’re getting before they buy it. Lastly, don’t forget about promoting your products through social media platforms like Instagram and Pinterest—this will help spread the word about your business and attract more customers!
IG @madslucky13
With its bold colors and eye-catching designs, chunky jewelry has become one of the biggest trends of 2021—and there’s no better place for independent designers or craftspeople to capitalize than Etsy! By learning what kind of jewelry people want for this aesthetic (big hoop earrings, layered necklaces), incorporating other design elements (fabric flowers), using affordable yet durable materials (plastic beads) as well as taking professional photos and promoting through social media platforms (Instagram & Pinterest), you can make your chunky jewelry creations a success on Etsy! Start creating today!
